Intellectual Property Strategy

Exercising market power, selling, licensing... What are your IP strategies?

 

Most Successful Companies have an IP Strategy. Intellectual property is an important part of a business’ value and an IP strategy allows you to make the right intellectual property decisions to generate long-term revenue from IP assets.

Extracting the value of intellectual property involves going beyond the belief that IP serves only to suppress competition, in other words, to prevent potential rivals from offering customers an identical or similar product or service.

 

 

There are several factors at the root of this lack of strategy.

 We help clients navigate today’s evolving markets and identify opportunities within their portfolios and to create long-term goals for their IP strategy.

What is the point of finding 100 good ideas if there is appropriate intellectual property protection?
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